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PackIt Freezable Lunch Bag Navy Buffalo

The original that started it all. PackIt’s best selling lunch cooler has helped millions of families take safe, healthy meals everywhere without the need for burdensome ice packs. 

Fold It - Collapse for compact storage

Freeze It - The entire bag goes in your freezer overnight (12 hours) to activate its built-in freezable gel. By morning, the walls of the bag will be completely frozen & ready to chill just like a fridge

Expand, Pack & Go - Pack your favorite food & drinks just before you leave home. Now they’ll stay cool & fresh all day! 


  • Open: H25.4 x W21.6 x D12.7cm
  • Closed: H13.3 x W21.6 x D5.7cm
  • Colour: Navy, Black
  • Pattern: Navy Buffalo
  • Gel-lined walls chill a meal & a 330ml drink for hours (depending on external temperatures)
  • Folds flat & freezes overnight (12 hours)
  • Buckle handle clips onto totes & strollers
  • Zip closure locks in cool, dry air
  • Made from Non-toxic poly canvas with a food safe waterproof lining
  • PVC-, BPA-, phthalate & lead-free
  • Interior wipes clean
  • Spot clean exterior
  • (Colour, size & model of products depicted in the demonstration video may be different to your model choice, please choose carefully)

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